Jul 26
Search Engine Forums Spotlight
Found in the search marketing forums: Quality Scores; SEMNE: Getting Into Google; The Illogical Use of AdSense; and more.
Powerset Promises Natural Language Search
Sick of using keywords Powerset says it has a better way to search with natural language. We ve seen this attempted before. Why does Powerset think it can succeed …
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Opportunities in the Latino Search Market
U.S. search marketers who look to serve U.S. Hispanics and Latin Americans will find fast-growing markets and untapped opportunities from multicultural audiences in their native country and abroad.
Highlights from the SEW Blog: July 16, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Why Widgets Matter
Call them gadgets mini-applications or badges but widgets are becoming more and more popular with both consumers and advertisers. They give users a way to interact with your brand and your content far beyond your web site. Keep reading to find out more about these useful bits of code and why they may spawn a small revolution in the way we use the web….
Search Engine Strategies Summer - Register Today San Jose, CA - August 20-23 - Learn and network with the Internet Search Experts - our 9th Year
Implementing your Search Strategy for the Latino Market, Part 1
In this two-part article, we discuss ways to implement strategies recommended by established search marketing professionals in the Latino arena.
Highlights from the SEW Blog: July 23, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Jul 25
Can You Translate a Successful Search Campaign?
Making a search campaign that’s been successful in English work in Spanish can be more difficult than simply translating the same words.
Nielsen/NetRatings Focuses on Total Minutes
In a move that had many in the industry wondering whether the page view is dead Nielsen NetRatings added the Total Minutes and Total Sessions metrics to NetView its syndicated audience measurement service. Is this the best way to measure the popularity of a web site And what does it mean for site owners advertisers and web surfers …
Travel & Hospitality Industry Web Marketing Event Space is Limited - Register Today for SES Travel - Seattle July 26 & 27 - click for more info
Highlights from the SEW Blog: July 16, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Jul 24
Highlights from the SEW Blog: July 23, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Highlights from the SEW Blog: July 9, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Engine Forums Spotlight
Found in the search marketing forums: Lifetime Value of PPC; CTR or Conversion Rate; Is Usability Part of the New SEO; and more.
Challenges of the Latino Search Market
The challenges that exist with the Latino market right now are the very reason that there is great opportunity.
Is Yahoo`s Smart Ads a Smart Idea?
In Yahoo s current damned if you do damned if you don t situation one can wonder about the timing for trotting out Smart Ads. Is it a real advance in search advertising And even if it is will it save the search engine In this article I ll look at Smart Ads and consider it in the context of where search is and where it s going….
Travel & Hospitality Industry Web Marketing Event Space is Limited - Register Today for SES Travel - Seattle July 26 & 27 - click for more info
Search Engine Forums Spotlight
Found in the search marketing forums: Quality Scores; SEMNE: Getting Into Google; The Illogical Use of AdSense; and more.