Nov 26
Tracking Real Value with Incremental ROI
You may be losing money with certain keywords in your PPC campaigns, but still be making a profit. Don’t let net ROI mask incremental losses.
Corporate America Can Learn a Lot from Bloggers
Corporate marketers can make their sites more user-friendly, and more search engine-friendly, by taking a page from the playbook of successful bloggers.
Lyris Intros BidHero Campaign Management Tool
The PPC management tool is part of Lyris HQ, an integrated online marketing management platform.
Nov 24
What Local Can Learn from Universal Search
Local content providers can learn from the trend toward blended search results.
An In Depth Look at Google`s Potential Buyout of GoDaddy
The speculation surrounding Google s potential purchase of GoDaddy reached its pinnacle back in September and has since waned somewhat. Because there hasn t been any news recently to either confirm or dispel what so many people have been anticipating I figured that I would take an in depth look into exactly what is being considered and how its possible transpiration will affect the SEO and web hosting fields….
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Lyris Intros BidHero Campaign Management Tool
The PPC management tool is part of Lyris HQ, an integrated online marketing management platform.
Oodle Upgrades Search Features
he classifieds advertising search engine has improved its search functionality and added tools and information to improve the user experience.
Google Unveils OpenSocial
Remember when Facebook decided to open itself up so that third-party developers could build applications that work on the social networking site Earlier this month Google out-opened Facebook by introducing OpenSocial a system that lets developers build applications for Google s Orkut and all of the other partners in the initiative. What can we expect next …
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Nov 23
Making It Work: 6 Factors to Integrate Search with Other Best of Breed Partners
How can an organization integrate search with their other best of breed experts for optimal results?
Online Social Network Spam: Growing Trend?
Online social networks are one of the blessings of Web 2. . Plenty of people use them to stay in touch with their friends meet new people make work-related connections and more. Unfortunately it seems like you can t have something good on the Internet without someone coming along to abuse it and that s as true of online social networks as anything….
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