Creative Advertisements: the Psychology of Flow
Attracting public attention or patronage in order to promote a certain product or service is always a tough task. In this computing era dominated by the Internet advertising online has started to occupy a larger fraction of the marketing industry. In its very essence advertising works under the same principles. In this article we ll discuss how to forge creative advertisements i that sell i ….
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Social Search Gets Going
Search has evolved from a way to address the fundamental challenges of finding a particular item, to become a method of finding the most relevant content out of a sea of possibilities. There are benefits for users, publishers, and advertisers to bring a social element to site search.
IT Roadblocks? Try Some In-house SEO Training
Instead of asking for technical changes that IT can’t or won’t make, teaching them what end result you’re after, and the challenges you face to get there, can help the SEO and IT teams work together toward a common goal.
Highlights from the SEW Blog: March 31 - April 4, 2008
Featured posts to the Search Engine Watch blog in the past week.
Is Search Recession-Proof?
While online advertising will probably suffer if there is a recession, I predict search will be the last place from which marketers pull their ad dollars. Paid search is accountable, efficient, and built on a cost-controlled model, making it the most recession-proof medium in the ad world.
The Shifting Power of Words
In the glory days of advertising, consumers could be influenced by whatever words the advertisers fed them. Today, advertisers must learn the language of consumers, and shape their messages to meet their needs.
Creative Advertisements: Psychology of Winning Ads
This is the second part of the two-part series on creative advertisements. Thanks for tuning in. In this segment we re going to focus on the psychology of winning advertisements. The theme of the article is recognizing the ingredients for success which when combined can turn a so-so advertisement into a huge seller. Now where you apply your newly learned skills is totally up to you whether it s to create the marketing campaign of a multinational corporation or just to edge up the popularity of your personal site….
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Making Social Media Optimization Work for You
Social media optimization is the art of using social web sites to promote your business or organization. If you do it right you can attract thousands of visitors to your web site to say nothing of the number of links. This article will explain SMO and offer some tips….
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Blogged.com Offers Simple Way to Find Blogs
If you re looking for a blog search engine there s Technorati IceRocket BlogPulse Feedster and many more. So what does Blogged.com bring to the table that these other sites don t It s easy to use welcomes user rankings and just might help you get more traffic. Keep reading to find out more….
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