Linkbait, Social Networking, and Hardcore SEO
If you ve completed the on-page optimization for your web site it s time to look at the off-page half of your work. With Google getting better at spotting paid links and reciprocal link exchanges you ll need something more natural to give you link juice. Then again if you re thinking only in terms of link juice you just might be doing it wrong….
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Google gPhone is Really an Android
The media generated a lot of buzz over the past few months speculating on Google s plans for a gPhone. With so many tantalizing clues who could blame them The announcement of the search giant s actual plans landed with a thud rather than a splash but in the end could be more significant even than Apple s iPhone….
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Search Engine Forums Spotlight: November 16, 2007
Found in the search marketing forums: Pricing PPC Campaign Management; Confirmed: No Penalty for Invalid Pages; Google’s Neglected Property; and more.
Search Engine Forums Spotlight: November 9, 2007
Found in the search marketing forums: Aggressive Negative Keywords; Designing for the Human Experience; SEO Footprints; and more.
Search Engine Forums Spotlight: November 2, 2007
Found in the search marketing forums: PPC Reports for Clients; Almost Ready to Hire an SEO/SEM; Product Pages with Manufacturer’s Text; and more.
Highlights from the SEW Blog: November 5-9, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Corporate America Can Learn a Lot from Bloggers
Corporate marketers can make their sites more user-friendly, and more search engine-friendly, by taking a page from the playbook of successful bloggers.
An In Depth Look at Google`s Potential Buyout of GoDaddy
The speculation surrounding Google s potential purchase of GoDaddy reached its pinnacle back in September and has since waned somewhat. Because there hasn t been any news recently to either confirm or dispel what so many people have been anticipating I figured that I would take an in depth look into exactly what is being considered and how its possible transpiration will affect the SEO and web hosting fields….
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Google Unveils OpenSocial
Remember when Facebook decided to open itself up so that third-party developers could build applications that work on the social networking site Earlier this month Google out-opened Facebook by introducing OpenSocial a system that lets developers build applications for Google s Orkut and all of the other partners in the initiative. What can we expect next …
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What Local Can Learn from Universal Search
Local content providers can learn from the trend toward blended search results.