SearchDay: Google Sitelinks - The Good, the Bad, and the Ugly
Today’s search engine marketing news and opinion: Google Sitelinks - The Good, the Bad, and the Ugly; Training Your Search Marketing Employees; Taguchi Sucks for Landing Page Testing; and more.
SearchDay: Need Sitelinks? Show Google Your Site Is Useful
Today’s search engine marketing news and opinion: Need Sitelinks? Show Google Your Site Is Useful; Winning the Local Search Battle; Google Launches Google Merchant Search; and more.
Basic SEO: Tricks and Tips
I wrote an article recently about what search engines hate the most when they are combing through a site trying to decide whether or not to index it. Well hate was probably too strong a word. It should have been more along the lines of what search engines find annoying. This article on the other hand will delve into what they truly hate namely when web developers try to trick them. We will then get into ways to add content to your site….
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SearchDay: Taming the Placement-Targeted Campaign Beast
Today’s search engine marketing news and opinion: Placement-Targeted Campaigns: Taming the Beast; Microsoft Puts New Yahoo Deal on Table; Search: The Next Five Years; and more.
SearchDay: The Search Wars Are Over
Today’s search engine marketing news and opinion: orget Competition, the Search Wars Are Over; Testing Landing Pages with the Taguchi Method? Think Again!; Google Earth API and Browser Plug-in; and more.