SearchDay: What Are You Converting?
Today’s search engine marketing news and opinion: What Are You Converting?; SES San Jose 2008: Top Stories from Day 2; Local Online Advertising Does Best on Local Media Sites; and more.
SearchDay: There’s No Secret Recipe to SEO
Today’s search engine marketing news and opinion: There’s No Secret Recipe to SEO; For Local Search, It’s All About the Online-Offline Gap; Looking for Answers in a Search Marketing Forum? Be Specific!; and more.
The Whys and Hows of Video Search Optimization
More people are viewing video online all the time. Bill Gates is even predicting that online video will replace TV. How important is this trend for you And how do you get your video in front of viewers Keep reading to find out more….
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SearchDay: Tightly-Themed Ad Groups: The PPC Pro Advantage
[TEASE] Today’s search engine marketing news and opinion: Tightly-Themed Ad Groups: The PPC Pro Advantage; The Evolution of SEO; HelloMetro Wins Trademark for ‘Hyperlocal’; and more.
You Need More Than One Site Map
Something as basic as your web site s site map could have more of an effect on the success of your web site than you originally may have thought. So why is it that site maps are often taken lightly or overlooked altogether Most graphic designers webmasters and even Internet marketers don t grasp the many uses and purposes for a site map. And the ones who do might only incorporate one version when there is a strong value to having multiple types for different audiences. …
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