SearchDay: What Can TV Learn from Search?
Today’s search engine marketing news and opinion: What Can TV Learn from Search?; Olympics 2008: Which Search Advertisers Get the Gold?; 24 iPhone Applications That Accelerate Mobile Search; and more.
SearchDay: PPC Advertising: Art or Science?
Today’s search engine marketing news and opinion: PPC Advertising: Art or Science?; Does Google Analytics Share Data?; Carl Icahn Returns to Letter-Writing; and more.
Q&A with Bryan Eisenberg, Co-Founder, Future Now Inc.
In conversion marketing, the best leads go to the person who best understands the personas of their prospective customers and will spend the time to continuously improve their marketing by refining the alignment between those personas, their campaigns, and their messaging.
SearchDay: What’s on your Mind?
Today’s search engine marketing news and opinion: What’s on your Mind?; Coherency in Landing Page Testing; Google Lively: Comprehensive Guide to Getting Started; and more.